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About Nuxe

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Nuxe Phytotherapy and Aromatherapy research combines the virtues of plants and essential oils to create innovative cosmetic technology, coupled wit a touch of imagination, a hint of boldness and plenty of originality. Guided by an independent approach that goes far beyond any fad or fashion, Laboratoire Nuxe has carefully built an outstanding expertise in natural cosmetology since 1957.
NUXE is a subtle combination between Nature and Luxe (Luxury).

It all started when a Paris pharmacist with a fascination for phytotherapy and aromatherapy founded NUXE. In 1989, Aliza Jabès took over the brand and did her best to revive a pioneering cosmetological concept combining nature, health and beauty.

Aliza Jabès is the daughter of a visionary pharmacist believed that plants are always at the root of the greatest therapeutic and medicinal discoveries. She inherited from her father
the belief that the power of plant is priceless.
NUXE' first product was a worldwide success
The Huile Prodigieuse was launched in 1992. This divine care was born from the needs of this young mother who was working next to her baby to have a multi-usage and multi-purpose care dedicated to working women such as herself. Beauty editors and women recognized at a glance this dry oil which instantly became the brand's flagship product. Then other legendary products came along: Reve de Miel, Crème Fraiche de Beaute, Crème Nirvanesque…

NUXE Philosophy
NUXE is made of the unique fusion of Nature, Efficacy and Luxury. Since its founding in 1957, NUXE has been praised all over the world. Few brands in cosmetics history had so many legendary products and awards.
NUXE has:
Optimum concentrations of pure active ingredients
Extracts of patented active ingredients, confirmed through tests
Exclusive and patented active principles
Incomparable textures
Exquisite fragrances
Enchanting names
Divine application…
Face care
Whatever its age, skin needs love and assistance to keep or regain its natural beauty. The different Nuxe product lines or face provide expert hydration, radiance and rejeuvenation care over a spectrum of ranges.

Multi-purpose care
A range that include stunning dry oils, tinted creams, sun protectors and procreative balms, they work to enhance and illuminate the face, body and hair, giving you beauty sunny highlights in summer and winter alike.

Reve de Miel - Honey care for the family
A comprehensive range of pure honey beauty treatments offering advanced performance, delicious textures and delectable scents that respect and comfort dry or irritated skin.

Tonific
The Tonific range contains products that combine the nest of Amazonian and Traditional Plants all over the world, with fabulous body-contouring, moisturizing and firming powers.
NUXE has a strict "Security and Efficacy" Charter:
  • No mineral oils
  • Non-comedogenic products*
  • No synthetic coloring agents**
  • No animal ingredients
Effectiveness tests on products conducted under dermatological supervision. In vitro tests on NUXE patented ingredients conducted by an independent Laboratory registered by the French Ministry of Research
*Face Care
** Except in make-up products

Nuxe Laboratory
For NUXE, Research rhymes with passion, creative and effective products consistent with women needs. Its strength derived from a skilful combination between exclusive active principles, tried and tested reliability and safety, voluptuous fragrances and unctuous textures.
Nature as a source of inspiration
NUXE extracts its active principles from the heart of rare plants all over the world such as Bamboo Tears, Mourera Fluviatilis, Brazilian Mimosa (NUXE patent) for the Tonific line.

NUXE Research also resorts to traditional plants to ensure unequal efficacy and performs stringent tests. In order to prove the botox-like action of the Crème Nirvanesque NUXE assessed the inhibiting action of a combination of Blue Lotus and Poppy Seeds on acetylcholine, a neurotransmitter of skin micro-tensions. Result: 3 exclusive NUXE patents.
Tried and tested reliability and safety
NUXE product safety is ensured through multiple cruelty free tests. Reliability is clinically tested under dermatological supervision. All NUXE products contain natural essential oils selected for sensorial delight and their dermo-cosmetic properties.
Furthermore, they are very demanding on the quality of oils and plant butter so that textures are pristine: unctuous to the touch, easy to apply and skin penetration will provide genuine softness.
NUXE... in the forefront of technology
NUXE Patents
Aliza Jabès has always had faith in the power of plants. This conviction led her to increasingly invest in the quality of formulations rather than in packaging and she has encouraged her Laboratory to search for unknown virtues of specific parts of plants (Blue Lotus Seeds, Althea Roots), to look for unheard-of properties of common plants or to source plants used in traditional medicines all over the world.
Several major discoveries are protected by NUXE exclusive patents which tend to prove the effectiveness of such an approach.

Around twenty NUXE exclusive patents since 2000

  • Crème Fraiche de Beaute Surativee 1 patent
  • Nirvanesque 3 patents - Blue Lotus seeds, Poppy seeds, Althea roots
  • Aroma-Vaillance 1 patent - combination of Matryxil & Siegesbeckia
  • Nuxuriance 6 patents - Araucaria seeds, Maca extracts, Bakua cells & combination of active principles
  • Tonific Line 1 patent - Brazilian Mimosa
  • Tonific Minceur 4 patents - Brazilian Mimosa, Jangli seeds, combination of Caffeine & Jangli seeds, Guggul resin
  • Phytochoc 3 patents - Cocoa extracts & combination of active principles

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