From the grasslands and countryside of South Africa comes this unique cosmetics brand which utilises the benefits of rare wild plant essences. Aloe Ferox has previously been used for its healing and regenerative properties - these have now been harnessed in this range, to give you a naturally beautiful radiance.
Plastic Surgery in a bottle
Ferox Pure Pulp is the result of a wild plant from South Africa, Aloe Ferox, and the extraordinary implementation of the effectiveness of its active ingredients.
Pure Pulp is the only product on the dermo-cosmetic market capable of satisfying the dual requirements of women:
- regenerating and restructuring with night time use
- providing an immediate and long-lasting beauty makeover with daytime use
Ferox Pure Pulp may be used alone or combined with any other care or makeup product whose effects it will enhance.
Why it worksThe Instant Beauty shock
From the very first application, a spectacular makeover that lasts all day long. A very high concentration in polysaccharides gives Aloe Ferox gel a revolutionary moisturising and plumping power. They immediately, through a mechanical action, attract the water in the epidermis to the surface of your skin, like a magnet, and trap it. The result is that the surface of your skin is literally inflated, plumped.
Pure Pulp's unique texture forms, after just a few moments, a suppley smoothing film on your skin and curves your face. This supple, non-occlusive film will alst the entire day, maintaining the hydro-lipidic film perfectly. Your skin is supple, plump.
It has never looked so fresh, so luminous. It is like new and you face is curved and toned.
The "Youthfulness" shock
A powerful anti-ageing product.
Pure Pulp contains polysaccharaides with an innovative blend of amino acids, enzymes, vitamins and trace elements. The synergy of its active ingredients gives Pure Pulp spectacular power to provide youthfulness to your skin. Acting as an interior restructuring agent,
Pure Pulp gives you skin back substance, tonicity, and vitality day after day.
How to usePure Pulp, an 'a la carte' product: use depending on the use you target;
Alone morning and night - a unique response when you wish to have an immediate beauty makeover.
Combined with any other care product morning and night - a powerful anti ageing proiduct that will enhance the effets of your usual care products
Blended with foundation or a tinted cream - immediate and long-lasting beauty makeover through the unification of your skin's texture and colour and a curving effect on your face.
Where does it come from?Aloe Ferox grows wild only in the Cape province of South Africa. For the last millennium, this plant has been used to treat burns and to heal and regenerate injured tissues.
Its incredible power was confirmed in 1967, the year the first heart transplant was performed.
An eminent surgeon on Prof Christian Barnard's team demonstrated that applying Aloe Ferox extract on skin acts on the fibroblasts and immensely stimulates collagen production.
Pure Pulp also benefits from the exclusive and patented process that transforms Aloe Ferox's active ingredients, guaranteeing the total restitution of their effectiveness.
Pure Pulp, with no colouring agents, fragrance or parabens is composed of 99.9% Aloe Ferox anti-ageing active ingredients. It is moreover enriched with retinyl (vitamin A) palmitate (non irritating for even the most sensitive skin). Retinyl palmitate does not cause any reaction to the sun (Pure Pulp is not a sun product).
Depending on your needs and personal profile - age, skin type, and/or makeup routine, environment and climate - Pure Pulp will curve your face, giving it incomparable tonicity and suppleness. Your skin will be enriched with a texture and luminosity never seen before.
Suitable for:
- Dry skin
- Oily skin
- Combination skin
- Eye contour
- After sun
- Men
Veld's is committed to the defense and preservation of the rarest species, their development under conditions where their active ingredients are restituted intact. This approach ensures that unpolluted active ingredients are used for optimal effectiveness.
Veld's works in collaboration with Dr. Naïma Zerrouk, a researcher at the Faculty of Pharmacy at the University of Paris V. Veld's, in carrying out its activities, scrupulously respects international ethical rules concerning working conditions, safety and respect for the environment and especially for flora and fauna (no testing on animals). Joyce Musy acquired her experience in the most specialized areas of cosmetic medicine and surgery working with prestigious surgeons.
During one of her trips to South Africa, in contact with medical and pharmaceutical circles, she discovered the incredible history of Aloe Ferox, that wild untamable plant never exported and never used in cosmetology.
The word "aloe" is generic. Ferox strongly identifies the plant as endemic. It is a plant whose genetic biodiversity is intact and totally unique. Studies carried out by the Botanical Garden of Kirstenbosch in the Cape and the University of Johannesburg show that Aloe Ferox has an extremely high concentration of vitamins, trace elements, amino acids, enzymes, etc. A research program financed by the South African government conducted by South African scientists with a worldwide reputation focused for nearly two years on understanding the composition of this wild plant and the extraordinary synergy of its active ingredients.
Aloe Ferox is part of the South African and European pharmacopoeia. Fascinated by the ancestral history of this plant, Joyce Musy approached the Department of Botany at the University of Stellenbosch, the University of Cape Town and the professors at the Rand Afrikaans University of Johannesburg as well as several well-known South African researchers in botany.
In France, she also approached the CNRS (National Center of Scientific Research and the IRD (Research and Development Institute), as well as the Faculty of Pharmacy at the University of Paris V. When she obtained exclusive rights to use these active ingredients in France, Joyce Musy asked Dr. Naïma Zerrouk, a pharmaco-technical and dermo-pharmaceutical researcher at the Faculty of Pharmacy at the University of Paris V, to scientifically demonstrate the effectiveness of Aloe Ferox.
*Paulsen and coauthors: 1978 - Prof. A. N. Stephen and Dr. W. T. Masubela - University of Cape Town: Van Schalkwyk: 1987.
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order line : 01908 319225
